The Baltimore Banner

The Baltimore Banner's philanthropy team needed to maximize fundraising results with limited staff capacity — focusing their time on the donors and subscribers most likely to give, retain, or reactivate.

The Challenge

Key Results

Black and white logo featuring a stylized number 3 with a geometric design.

Case Study | $71K in Forecasted Annual Revenue Impact

DonorSight AI provided a prioritized outreach list of 69 high-priority donors and subscribers, powered by machine learning models for Retention, Reactivation, Recurring Conversion, and Recruitment.

The Solution

$15K

Forecasted Annual ROI/hour

+8pp

Total Rate Improvement across all Models

$71K

Forecasted Annual Revenue Impact