Open laptop displaying a dashboard with charts and data related to donor insights, on a black background.

Executive donor intelligence for practical action

Prioritize supporters, understand what’s driving donor behavior, and quantify the impact of next-step scenarios—so leadership can align quickly on where to focus.

Delivered as a dashboard and playbook your team can use immediately.

How DonorSight Works

DonorSight turns your donor history into a clear, interactive dashboard built for executive decision-making—so you can quickly see who needs attention, why they’re flagged, and what to do next, all in one place.

No long implementation or specialist team required. Securely share your donor file, and we deliver organization-specific insights within days—paired with a prioritized engagement playbook your team can execute immediately.

  • Upload your donor file through a secure process. We analyze historical patterns, giving trends, and donor behavior to establish a clear baseline and detect actionable signals.

  • We combine machine learning analysis, generative AI, and clear data visualization to surface fundraising opportunities specific to your organization—so leadership can see where to focus first.

  • We turn insights into action. You’ll receive a personalized engagement playbook with detailed strategies ranked by impact and uplift opportunity, designed for teams with limited time and capacity.

Five Predictive Models, One Dashboard

Each model identifies who to prioritize, explains what's driving their behavior, and quantifies the expected revenue impact.

  • Retention Identify donors likely to lapse—and see the revenue at risk if they do.

  • Reactivation Find lapsed donors most likely to give again, ranked by potential value.

  • Recurring Pinpoint one-time donors ready to convert to monthly giving.

  • Raise Spot donors likely to increase their gift amount this year.

  • Recruitment Surface engaged supporters most likely to become first-time donors.

What Your Dashboard Reveals

Turn your donor file into an executive decision dashboard built for your organization—so you can quickly see who needs attention, why they’re flagged, and what to do next.

It predicts likely donor behaviors, surfaces the few drivers that matter most in your data, and estimates the incremental revenue impact of improving key rates—making it easier to set targets, justify resourcing, and align stakeholders around ROI.

Automated narratives, exports, and a prioritized engagement playbook turn insights into action your team can use immediately.

  • Identify which supporters are most likely to lapse, return, upgrade to recurring, or convert—then prioritize them by expected revenue impact so your team focuses on the actions that matter most.

  • Move beyond generic fundraising “best practices.” See the few factors that most influence each outcome in your organization’s data—so leadership knows what’s driving results and which segments and behaviors to target first.

  • Translate performance improvements into measurable financial impact. Estimate the incremental revenue gained from lifting key rates—so you can set targets, justify resourcing, and align stakeholders on ROI.

  • AI-generated summaries turn complex charts into plain-English takeaways and next steps—so executives, fundraisers, and boards get a clear, consistent story without manual analysis.

  • Use insights in the formats your team already depends on—interactive Power BI for exploration, Excel outputs for outreach lists, and PowerPoint/PDF-ready views for leadership updates.

  • Get a prioritized playbook that converts insights into action: who to engage, why they’re prioritized, and what to do next—ranked by expected uplift so limited staff time drives measurable revenue impact.